2006年Twitter(推特)在美国建立,此后短短几年间便风靡全世界,我国的微博平台在此种浪潮之下也随之产生并获得极大发展。目前,国外有关Twitter的研究相对成熟,就研究方法而言主要存在定性与定量两种方法,就研究数据的收集而言主要为研究者亲自收集,或者使用一些机构和研究者已经收集好的数据集。国外Twitter的研究存在不少的问题,研究前提方面主要包括Twitter研究数据的代表性、伦理性问题,数据收集阶段会面临数据收集技术、权限等瓶颈,在数据的整理上会遭遇数据的异质性问题。近年来,国内有关微博研究也取得了较大发展,但仍存在一定不足,需要积极借鉴国外Twitter的研究的有益成果。对于未来的微博媒介社会学研究,要更加注重社会学研究中分析手段和实验手段的结合,注重多种数据收集分析方法和策略的结合,注重微博数据与其他社交平台数据的结合。
关键词
Twitter /
微博 /
互联网 /
社交网络
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基金
国家社会科学基金重点项目“社会范畴重释与中国社会发展模式研究”(10ASH001)、教育部人文社科项目“同妻社群生活适应问题的虚拟社会人类学研究”(12YJA840022)的阶段性成果。
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